UK based internet bingo firm United Bingo has released its first half 2012 financial results which saw revenues rocket up 85% compared to the same period last year.
The company saw the boost thanks to new bonus games, a spirited marketing campaign that includes television, and player segmentation and analysis. United Bingo was also able to boast more than 250,000 new players for the half, with 30% of new traffic coming during the half year.
Some of the popular bingo sites that United Bingo oversees are: Moon Bingo, Gossip Bingo, Robin Hood Bingo, Polo Bingo, Spectra Bingo and Glorious Bingo.
Commenting on the results United Bingo CEO Adi Frum said: “We’ve seen a jump in player acquisition, activity levels and wagering across our brands. September was an especially prosperous month, with bingo and instant game wagering reaching a record high of £21 million."
“We’re confident we will continue to capture market share in what we believe will be a very strong 2013.”