A new TV spot for online betting firm Bet Victor features the company's Chairman Victor Chandler interacting with British comedian Paul Kaye.
The spot is set to launch this week and sees the comedian playing a better named Maurice who is asking Chandler for betting tips. The theme of the commercial is that "Nothing should get in your way”. Chandler then begs Kaye to stop pestering him and simply visit BetVictor.com to get the best sports betting odds.
The ad campaign is being launched this week and was created by agency VCCP, who won the account in July. Ads will run across online, print, and television as the ads showcase the company's various offerings.
The spot can be viewed online at: http://www.youtube.com/watch?v=Agc4Batumlo&feature=plcp