Online betting site Betfair has signed an agreement with the Irish Greyhound Board and Shelbourne Park race course that will see it become the new title sponsor of the "Shelbourne 600".
The race is held in April and is one of the larger greyhound racing events in Ireland.
Commenting on the agreement Betfair Regional Manager Graham Ross said, “In light of the popularity of greyhound racing across our local and international business, we are pleased to be in a position to partner with the Irish Greyhound Board to promote our brand within the industry."
Irish Greyhound Board CEO Adrian Neilan also commented, saying “We are expecting the Betfair 600 to produce some fantastic racing over the 4 week period at Shelbourne Park and Betfair's involvement ensures that the trend of an increase in prize money for all our major events continues at Shelbourne Park in 2012."