Online gambling giant William HIll has announced that it is sponsoring the Grand Slam of Darts 2011 this November 12-20 at the Wolverhampton Civic Hall.
The Grand Slam of Darts is to be televised on Sky Sports for the duration of the tournament and will showcase 32 players, including Phil Taylor, a three time champion. The players are competing for a £100,000 first place prize.
PDC Chairman Barry Hearn said: "We'd like to welcome William Hill as the new title sponsors of the 2011 Grand Slam of Darts and look forward to working with such a well-known and respected brand. This tournament brings together the greatest players in darts, who have qualified by virtue of their achievements in major tournaments over a two-year period, and in William Hill we have a sponsor whose stature reflects that."