JAXX SE's sports betting portal myBet is the new official partner of the German Handball Federation (DHB) . The sponsorship deal covers all the German Handball national team's games until the end of 2012. myBet's logo will feature on the floors of the playing areas, perimeter bands, sponsors' boards at press conferences and in the VIP lounges at all the match venues.
"Handball is an extremely exciting sport that depends more than most on power, stamina, inspiration and speed, and it creates a fantastic atmosphere. Attributes that are a perfect fit for myBet. And the Germany national handball team enjoys an exceptionally good reputation. We are looking forward to this partnership generating a further boost to the image and recognition rating of myBet.com, which is already one of the most popular brands in the sports betting world," explained Mathias Dahms, Management Board spokesman of JAXX SE.
myBet is JAXX SE's main building block in its expansion strategy. JAXX aims to give myBet's brand recognition a major boost and quadruple the number of users, against the backdrop of the sports betting market's impending liberalisation in Germany.
Source: InfoPowa News