The world's largest online poker website, PokerStars, has signed a 12-month sponsorship agreement with the Spanish Basketball Federation, just a few months before the 2010 FIBA World Championship scheduled to take place in Turkey in August this year.
PokerStars branding will be seen throughout Spain's preparation for the world championships and during the upcoming competition, and promotions will see players given the opportunity to win tickets to warm-up games and the championship tournament through various tournaments on the online poker site.
"Our client PokerStars is very proud to become a sponsor of the Federación Española de Baloncesto," said Juanjo Marquez, a spokesman for the company in Spain.
"Being a global brand, this is a significant opportunity to join a leading sport. PokerStars sponsors numerous teams and sportsmen of international standing and being able to co-operate with the World and European champion is an exciting project by which to convey values like excellence, competition and fair play."
Source: InfoPowa News