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cajshort
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2 December 2015 - 1:31am

commission-sharing casino portals

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I suspect very few people even know what they are (outside of a few pro players)
...............

I've been a member of Raketherake which is a popular online poker portal that shares it's commission with it's members. Pretty much anyone who has done serious online poker will know about them. Poker portals like this one are well established,

However I hazard a guess that few people could provide a list of the popular casino portals that share their commission (affiliates get 35% of monthly player losses).

I know of a couple ones out there already, but their harder to find than poker portals who run "commission-sharing" programs. Their existence is controversial (despite commission-sharing poker portals being accepted).

Anyone want to PM me a list?

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auCL-Ed
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2 December 2015 - 5:18am
#1

Poker and casino sites are completely different beasts. Poker rakeback works because the poker site has no stake in the game and does not care who wins or loses, so long as the players play a lot and the site earns a commission (aka rake) off each hand. They can't lose money by offering it, they can only make less, and the hope is that the rakeback will encourage the players to play more at their site to negate (and exceed) the drop in rake. And of course rakeback appeals to the most valuable, high rolling, poker players. Casinos on the other hand hate incentivised play because it tips the odds in the player's favour.

If you're playing blackjack with a house edge of 0.5% (or even slots with 5% or more) and earning a cash "rakeback" of 30% or whatever of your losses then, unless you're a complete idiot, you're going to win long term and the casino is going to lose money. This is the reason why almost all affiliate programs disallow this sort of thing and why sites that offer it are exceedingly rare. Over the years I have seen sites come and go that claim to do this and they never do what they say on the tin. I've signed up to test them out myself. They inevitably either disappear because the owners aren't smart and/or experienced enough to know that they are going to get creamed by intelligent players, or they exhaust the supply of affiliate programs willing to allow them.

Let's just say if I sign up to a casino rakeback or commission sharing plan and play smart I can guarantee that the rakeback will be cut off in short order. The exact same thing happens at casinos that pay cashback without wagering requirements. Once they see you winning a few times it is no more cashback for you.

On the other hand, there are sites that offer rewards programs to their members that pay them cash, vouchers, and prizes just for participating in the forums, competitions, posting screenshots and other stuff. It is a way of working around the ban on incentivised play that keeps players, affiliates, and casinos happy. We have one right here called CLchips! Since we launched that a few years ago a few other sites have come up with something similar.

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cajshort
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2 December 2015 - 6:06am
#2

Thanks for the detailed response Ed. What you say makes a lot of sense regarding why commission-sharing programs are more accepted with poker sites.

I feel like the RevenueShare affiliate model is flawed. What if a BJ player signs up through a non-sharing portal? The casino still loses long-term, despite the fact that the player does not collect some of his losses back.

I have a relative who plays professionally and that's how I eventually learned about a some casino portals that ran these. I agree they tend to be short term lasting, however the portal owners tended to sought out advantage players instead of recreational ones (they had sub-referral programs too).

Mind you whether a portal is sharing or non-sharing, I think any portal would love to have an AP clicking their casino links. They tend to risk much more, which sometimes means very big losses.

I like CasinoListing pseudomoney of CLcoins for writing forum posts too Smile

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auCL-Ed
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3 December 2015 - 12:45am
#3
jshort wrote:

I feel like the RevenueShare affiliate model is flawed. What if a BJ player signs up through a non-sharing portal? The casino still loses long-term, despite the fact that the player does not collect some of his losses back.

Thats not really right because when a player wins, the referring affiliate has their commission reduced across all other referred players (and potentially held in a negative balance) which effectively reduces the amount that the casino pays out on the win. So it works both ways and does not cause the casino to lose in the long run.

However when the casino pays individual players a direct cashback they pay it whenever a player loses, and then they still pay the player the full amount when they win. I'm sure you can see how easily exploitable and unsustainable that situation is.

Actually that reminds me of an affiliate site I saw a few years ago that was offering cash backs (cannot remember the name of it, it was a long time ago). When I read the fine print it turned out that even if you lost you might not get any cashback because the other players playing on the same scheme may have won. So it was clear that the affiliate site was paying the cashback out of the net calculated number across all players, instead of the individual losses.

jshort wrote:

I like CasinoListing pseudomoney of CLcoins for writing forum posts too Smile

Thanks, the idea was actually born in response to the shock and horror I got from the casinos when I tried to propose something like you are describing, many years ago now. Apparently it was common knowledge that they would not do it, but what can I say, I was young and naive! Wink

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cajshort
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3 December 2015 - 3:41am
#4
CL-Ed wrote:

Thats not really right because when a player wins, the referring affiliate has their commission reduced across all other referred players (and potentially held in a negative balance) which effectively reduces the amount that the casino pays out on the win. So it works both ways and does not cause the casino to lose in the long run.

That actually explains a lot. Through this model, I'm having a hard time seeing why some of these portals seem to desire advantage players. Seems like they would lower the sites revenue (unless it was just one person playing per casino). However this explains why new casinos listed for cashback would start with higher offers, but eventually get lower and lower until their no longer offered and have to be replaced with new ones. This was something I had never figured out since I was never an affiliate.

Quote:

Thanks, the idea was actually born in response to the shock and horror I got from the casinos when I tried to propose something like you are describing, many years ago now. Apparently it was common knowledge that they would not do it, but what can I say, I was young and naive! Wink

It's a great workaround. Forum writing builds content which in turns leads to higher Google rankings (as you obviously know), which generates income. Hence instead of paying out player losses, just pay for content!

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3 December 2015 - 4:24am
#5

Most affiliates don't really want advantage players because as you say they win in the long run. I guess the ones that do target them figure that they can make short term gain and then move on to another program or something. Also you have to remember that there are people who think they are APs but in reality aren't due to lacking discipline, maths, or bankroll management. Same as how many people think they know how to card count and still lose more than they win at the land tables.

I have an advantage playing background and I'm happy to share tips with people. But these days it has gotten to the point where the terms and wagering requirements on most bonuses are so onerous that its not really worth claiming them as an advantage player.

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Every comment you make in our forum earns you CLchips which can be used to buy real prizes in our CLchips shop!

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